Expandindo os limites: a transmídia no campo da intermidialidade

Camila Figueiredo

Resumo


Resumo: A fim de examinar e compreender certos produtos culturais contemporâneos em toda sua complexidade, é fundamental adotarmos não apenas uma abordagem intermidiática que permita estabelecer uma comparação avaliativa entre duas ou mais mídias distintas, mas também uma abordagem transmidiática que possibilite incluir como objeto de estudo as extensões em outras mídias que suplementam uma narrativa principal ou que se suplementam mutuamente. Este texto propõe a discussão a respeito das fronteiras da transmidialidade e das franquias transmidiáticas no âmbito do campo mais amplo da intermidialidade.

Palavras-chave: intermidialidade; transmidialidade; transmídia.

Abstract: In order to examine and comprehend certain contemporary cultural products in all their complexity, it is fundamental that we adopt not only an intermedial approach, which allows to establish an evaluative comparison between two or more distinct media, but also a transmedial approach, which makes it possible to include as object of study the extensions in other media that supplement a main narrative or that mutually supplement each other. This essay proposes a discussion concerning the boundaries of transmediality and transmedial franchises within the broader field of intermediality.

Keywords: intermediality; transmediality; transmedia.


Palavras-chave


intermediality; transmediality; transmedia.

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Referências


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DOI: http://dx.doi.org/10.17851/2317-2096.27.2.69-82

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Direitos autorais 2017 Camila Figueiredo



Aletria: Revista de Estudos de Literatura
ISSN 1679-3749 (impressa) / ISSN 2317-2096 (eletrônica)

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Esta obra está licenciada com uma Licença Creative Commons Atribuição 4.0 Internacional.